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Salient Sustainability

Social Responsibility

By November 23, 2021No Comments

Corporate social responsibility gives companies a way to benefit the community, and it provides a bridge between the business and nonprofit sectors. When motivations are based on principles and values rather than financial gain, an organization can receive the benefits of a strong CSR initiative as well as build goodwill in the community.

With environmental concerns being one of the main proponents of sustainability, Nielsen studies show that 66% of consumers would spend more for a product if it came from a sustainable brand, and 81% of global consumers feel strongly that companies should help improve the environment.